Launch announcement
Unify your HAQM Ads strategy with HAQM Ad Server
April 3, 2023
What launched?
Sizmek Ad Suite is pleased to unveil its new identity as HAQM Ad Server, offering brands and agencies worldwide new visual experiences and connections to HAQM’s range of audiences and ad tech solutions.
Read performance metrics with visual analytics.
Easily customize dynamic creatives for a range of formats.
Configure report deliveries of campaign insights. The information included in the image above is fictitious which is presented for illustrative purposes only. Actual results may vary.
Why is it important?
An important link in the HAQM Ad tech stack, HAQM Ad Server can help power dynamic creative optimization using HAQM Audiences, which also inform campaign performance and ad delivery insights through HAQM Marketing Cloud (AMC). By bringing HAQM Ad Server’s breadth of cross-media analytics into AMC, users can achieve advanced insights about their audiences and sales to help optimize their HAQM DSP campaign strategy.
In addition to configuring insight-driven campaigns and building dynamic creatives for global audiences, HAQM Ad Server supports frequency and reach metrics powered by machine learning models. Users also have access to expert customer service teams operating across the globe.
Where is the feature available?
- North America: United States, Canada, Mexico
- South America: Brazil
- Europe: Germany, Spain, France, Italy, Netherlands, United Kingdom, Sweden, Poland, Belgium, Turkey
- Middle East: Saudi Arabia, United Arab Emirates, Egypt
- Asia Pacific: Australia, India, Japan, Singapore
Who can use it?
- HAQM Ad Server is available to advertisers globally including vendors and sellers, and offers both industry-recognized managed-service and self-service. HAQM Ad Server may be accessed from the HAQM Ads website.
Where do I access it?
You spoke, we listened
This launch or feature update is as a result of advertiser driven feedback