Insights and planning
HAQM Pi
An insights tool to help build your brand on HAQM India
HAQM Pi is a free insights tool for brands selling and advertising on HAQM India. It provides key advertising and business performance metrics for brands across the customer journey, including awareness, consideration, purchase, and loyalty. Brands can use these insights to sharpen their advertising strategy and drive brand growth on HAQM.
If you've registered but can't sign in, please contact your HAQM Ads India account executive.
Benefits of HAQM Pi
Insights from HAQM Pi are used by brands to identify their strengths and growth opportunities. These insights can help drive brand growth both on HAQM and beyond.
Reach more customers with a strong value proposition
Insights from HAQM Pi help brands gain deeper understanding of the audiences in their categories. This helps them refine their product offerings and reach relevant audiences. Advertisers can use these insights to better cater to their customers' needs on HAQM.
Identify growth opportunities
HAQM Pi combines advertising insights and business performance metrics to provide actionable insights across all stages of the customer journey. This helps brands identify their strengths and growth opportunities, and better leverage HAQM Ads to help drive their brand's growth.
Benchmark your performance and stay competitive
HAQM Pi offers industry and category benchmarks, allowing brands to evaluate their position in the market and identify their unique strengths and growth potential.
Measure advertising impact
HAQM Pi helps brands evaluate the impact of their advertising investments on HAQM, which can empower them to refine their strategy.
Key Features
Comprehensive reports
HAQM Pi offers 12 reports covering the entire customer journey, from awareness to loyalty, with insights at daily, monthly, and quarterly intervals. It provides ASIN and keyword-level analytics, enabling brands to go beyond category-level insights and take action on key product and keyword cohorts.
Automated insights
HAQM Pi automatically highlights key growth and advertising opportunities on its homepage. These are presented as easy-to-understand “insight commentaries,” complemented by a brand performance snapshot. Brands can subscribe to receive these insights via periodic email updates, keeping them informed about ongoing performance.
Helpful infographics
HAQM Pi’s infographic user interface allows brands to evaluate their performance through clear, easy-to-understand visual representations and graphs.
Get started with HAQM Pi
To enable your HAQM Pi account, first register for HAQM Ads. Then, reach out to your HAQM Ads India account executive.
Already have an HAQM Pi account?
FAQs
HAQM Pi is an insights tool for brands selling and advertising on HAQM India. To enable your HAQM Pi account, contact your HAQM Ads India account executive.
- IN
HAQM Pi provides 12 reports across different phases of the customer purchase journey, including awareness, consideration, purchase, and loyalty.