Technology and services

Technology solutions and flexible insights-driven tools to help grow your business

Our suite of ad tech solutions, including HAQM DSP and HAQM Marketing Cloud, help brands and advertisers reach their marketing goals, on HAQM and beyond. Publishers can leverage our suite of cloud-based services to build and optimize their digital media business, bringing buyers and sellers closer together.

Featured solutions

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HAQM DSP

Programmatically buy ads to reach new and existing audiences on and off HAQM. Use exclusive insights and shopping signals to connect with the most relevant audiences.

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HAQM Marketing Cloud

HAQM Marketing Cloud (AMC) is a secure, privacy-safe, and cloud-based clean room solution, with which advertisers can easily perform custom analytics and build custom audiences using pseudonymized HAQM Ads signals and their own inputs to plan, activate, measure, and optimize cross-media ad investments.

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HAQM Ads API

Automate, scale, and optimize your advertising from campaign management and performance data to reporting. Our API enables users to develop flexible solutions to meet your needs and goals, and to integrate more deeply with HAQM Ads.

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Managed service

Our managed-service option is designed for advertisers who want access to HAQM DSP with consultative resources or for those with limited programmatic advertising experience. Budget minimums apply. Contact an HAQM Ads account executive for more information.

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HAQM Publisher Services

HAQM Publisher Services (APS) is a suite of cloud services for publishers to build, monetize, and grow their digital media businesses. APS helps publishers unlock unique and unified demand across their apps and sites, as well as easily connect with ad tech services.

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HAQM Publisher Cloud

With HAQM Publisher Cloud (APC), brands can activate more efficient and impactful campaigns, powered by exclusive signal collaboration between leading publishers and HAQM Ads.

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HAQM Retail Ad Service

HAQM Retail Ad Service (beta) is purpose-built ad tech to help retailers place engaging ads on their sites, connect shoppers with relevant brands, and grow ad revenue.

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New product campaigns

New product campaigns help accelerate your product launch in just 90 days with optimized full-funnel media plans. Connect with shoppers, drive discovery, and generate sales during the critical launch phase.

FAQs

What is advertising technology (ad tech)?

Advertising technology, also known as ad tech, is used to buy, manage, and measure digital advertising. The term describes the tools and software that advertisers use to reach audiences to deliver and measure digital advertising campaigns. Common ad tech tools, such as demand-side platforms and supply-side platforms, are technologies that enable advertisers to buy impressions and select audiences across many publisher sites.

What is marketing technology (martech)?

Marketing technology, also known as martech, describes the software that marketers use to optimize their marketing efforts and achieve their objectives. It leverages technology to plan, execute, and measure campaigns and other marketing tactics.